This dynamic webinar will explore the evolving world of Extended Producer Responsibility (EPR) packaging laws now reshaping business practices in seven states. Gain practical guidance on new compliance requirements, fees, and reporting, plus exclusive insight into California’s aggressive source reduction and recyclability targets. Discover how California’s SB 707 textile EPR law is redefining obligations for brands and online marketplaces and learn about critical implementation timelines and deadlines. The session also unpacks recyclability laws (SB 343) and highlights emerging risks and opportunities for fashion and retail supply chains.
Speakers:
Will Wagner, Shareholder
Will Wagner is a shareholder in Greenberg Traurig’s Sacramento office. He focuses his practice on consumer product defense and regulatory compliance. His practice centers on the defense of environmental consumer claims involving California’s unique Proposition 65 and consumer false advertising class actions. He defends companies in the personal care, fashion, food and beverage, and textile industries relating to substances of concern including heavy metals, microplastics, PFAS, titanium dioxide, and phthalates. Will also defends consumer product companies against deceptive advertising claims, including greenwashing, recyclability, nonfunctional slack-fill, structure/function claims, and ingredient content deficiencies.
Further, Will has broad experience navigating California and other states’ environmental laws and regulations that impact consumer product companies. This includes advising companies on the proliferation of PFAS prohibitions, recycling laws (such as Extended Producer Responsibility (EPR)), and other greenwashing advertising regulations. He also has experience with pertinent California agencies, including the Office of Environmental Health Hazard Assessment (OEHHA), Department of Toxic Substances Control (DTSC), Department of Public Health, California Air Resources Board (CARB), and the South Coast Air Quality Management District.
Will is also a registered lobbyist in California, focusing on legislation that impacts product companies.
Madeline Orlando, Associate
Madeline is an associate in Greenberg Traurig’s Sacramento office and concentrates her practice on consumer products compliance, environmental, trade, and supply chain issues.
Madeline's focus areas include regulatory compliance for consumer products, food, beverage, and cosmetics; manufacturing, distribution and supply chain compliance for consumer packaged goods companies, including Extended Producer Responsibility (EPR) laws and trade dynamics; greenwashing and sustainability labeling concerns; chemicals management, compliance and enforcement, including PFAS substances. Her experience includes:
- Manufacturing, distribution and supply chain compliance: U.S. EPR requirements; import and Customs compliance; supply chain due diligence and compliance with California's Transparency in Supply Chains Act and the Uyghur Forced Labor Prevention Act; supplier codes of conduct, policies and procedures and other risk issues relating to manufacture and supply of goods.
- Chemical regulation: compliance and enforcement with state-level and federal PFAS products prohibitions, reporting, and labeling requirements; green chemistry laws in California and Washington; California’s Safer Consumer Products Regulations; Washington’s Safer Products Program.
- Sustainability requirements: compliance with California's climate disclosure legislation, SB 261 and SB 253; California’s SB 343, Truth in Recycling Act; beverage container redemption laws; compostable labeling.
- Consumer products, food, beverage, and cosmetics: compliance initiatives for retailers, distributors, brands, and manufacturers under Food, Drug and Cosmetic Act; Federal Trade Commission Act; FTC Green Guides; and Made in the USA claims.