By Tara Donaldson
Another problem sustainability faces is the fact that consumers expect things to be cheaper every year, U.S. Fashion Industry Association president Julie Hughes said.
“We’re in a box right now and everyone here, we want to be doing more, we have these commitments, but how do we get there?”
One answer? The supply chain.
If supply chains could be restructured, rethought to include more circularity and less waste, then it might be easier to start scaling things up.