The Cotton LEADS™ program, introduced in late 2013, offers retailers, brands, and manufacturers a way to increase their awareness of responsible production practices and encourage continual improvement in their supply chains. A joint program of the U.S. and Australian cotton industries, the Cotton LEADS™ program is built on five principles of responsible production, continual improvement, national-level efforts, international collaboration and transparency in the supply chain. More than 220 companies, including Target Corporation, Fruit of the Loom, Brooks Brothers, Esquel, Texhong, Fountainset, and other leading retailers, brands and manufacturers worldwide have signed on as partners to encourage the efforts of these two countries and the use of responsibly-produced cotton in their supply chains.
To learn more about Cotton LEADS™ and other Cotton Incorporated sustainability initiatives, Mark Messura, Senior Vice President of Global Supply Chain Marketing for Cotton Incorporated, walks you through the program and Cotton Incorporated’s work to deliver responsible cotton production and increased awareness of the positive, responsible efforts occurring in their cotton supply chains.
PowerPoint Presentation: http://www.usfashionindustry.com/presentations/112014-USFIA-WEBINAR-COTTON.pdf