By Kristi Ellis
The U.S. Fashion Industry Association said Tuesday it will partner with the Better Cotton Initiative, a nonprofit organization dedicated to promoting global standards for cotton production and sourcing, to better support responsibly grown cotton products.
“Our members, which include iconic global brands and major retailers, are committed to responsible sourcing at all levels in the supply chain,” said Julia Hughes, president of USFIA. “By collaborating with and learning from BCI, our members will be able to enhance that commitment from literally the ground up.”